All-New "Social" Durian Dining Concept Comes to Shanghai
In December, DurianBB introduces a new flagship in China, debuting the all-new “Social” durian dining concept in Xintiandi, Shanghai. Located in the center of Shanghai City, Xintiandi puts together upscale dining and modern architecture in a nostalgic, retro exterior. Adding to Xintiandi’s already eclectic collection of boutique eateries, DurianBB brings to Shanghai a 21st century dining concept that fosters great fellowship amidst great food.
Encapsulating the concept into the entirety of its interior, the flagship is mindful of seamless interaction between the dedicated seating pockets. From the intricately-conceptualized display counter to the custom-designed seating arrangement, the flagship introduces interesting conversation starters. Here, you can indulge in a relaxing tea time session, or join parties with fellow durian fans.
Several meticulously designed feature walls in the flagship brighten up the ambiance, injecting a fun, adorable personality into this cosy setting. Aimed to brighten everybody’s day, stepping into this DurianBB flagship brings about a happy, cheery mood. Furthermore, in line with the brand’s motto to deliver happiness, the flagship includes two claw machines filled with DurianBB premium plushies that are up for grabs!
Another notable highlight in the flagship is none other than the custom-built display counter, featuring gourmet cakes, beverages, fresh pulps and soft-serve – ALL made with the freshest durian flesh.
Set in a corner is a dedicated tiered seating section where durian fans can mingle with one another and watch interactive videos prepared by the team. The seats are designed to have close proximity where fellow great minds come together and share their love for durian.